The New Rich Blog

Welcome to my first video post!

To summarize, here is what you need to do, step by step:

1. Open Adwords Editor.
2. Get recent changes & performance statistics.
3. Select the campaign you want to edit and click the “keywords” tab.
4. Click “Advanced Search”.
5. In “Performance Statistics”, set: Avg. Pos > is greater than or equal to: > 1
6. Click “Add”.
7. Set: Avg. Pos > is less than or equal to: > 3
8. Click “Search”.
9. Select the Ctrl+A or just the keywords you want to change.
10. Click “Advanced Bid Changes”.
11. Select “Decrease bids by” > 20 percent.
12. Check “Do not set keyword maximum CPC bids…”
13. Click “Change Bids”.
14. Click “Advanced Search”.
15. Set: Avg. Pos > is greater than: > 3
16. Set: Avg. Pos > is less than or equal to: > 8
17. Repeat steps 8-10.
18. Select “Increase bids by” > 20 percent.
19. Check “Set bids no higher than” if you want.
20. Click “Change Bids”.
21. Click “Advanced Search”.
22. Set: Avg. Pos > is greater than: > 8
23. Repeat steps 8-10.
24. Select “Increase bids by” > 35 percent.
25. Check “Set bids no higher than”, if you want.
26. Click “Change Bids”.
27. Post your campaign!

It is important for me to say that this is my technique and of course there are other techniques. It is good idea to check different things and see what works best for you!

Good luck!